Good web design trends can be difficult to identify. Some of them can be detrimental to a business, despite the fact that they aid in becoming appealing and staying ahead of major competitors. We’re not saying that the trends in this article are ineffective or even meaningless, but we do want you to exercise extreme caution with them.
Remember that a corporate website is the company’s face, and if its UI and UX components are unappealing, you will lose users quickly.
These are the most dangerous tendencies to watch out for:
Bright Colors Lead to the Dark Side in Web Design
The vast majority of your visitors are likely to be irritated by colors that are too bright or ostentatious; therefore, it is essential to use a well-balanced color scheme that encourages people to explore your website rather than leaving it immediately.
To make your website’s user interface design appealing to visitors and users, never use vibrant colors for both the text and backdrop. If you don’t intend to aggravate website visitors, adhere to colors that are pleasing to the eye.
Too Small for Big Image in Web Design
The trend of overloading web pages with tiny icons and other details is not pertinent to all websites. Too many minor details prevent concentration on the essential information.
If you want to occupy space with minor, non-functional objects, you should refrain from doing so, as the website’s usability will suffer. However, if a number of minor details are designed for a specific purpose, such as web space division, you may use them, but not in excess.
Video, Music & Animation – Balance Rules in Web Design
Animation and video are visual tools that can differentiate the user experience design of your website from thousands of others, but they may not work for you. These visuals are extremely effective because they enhance storytelling and make it more interactive. However, they can be annoying if video or animation is not created in a correct cycle.
Including audio on your website is only a good idea if it is muted by default. If not, there is a high likelihood that they will leave the website as soon as they hear the sound, even if it is soothing.
Navigation: Where Traditions Matter in Web Design
The website’s creative navigation is ideal for the UX designer’s portfolio, but not so useful for business. If you want to make your website distinctive, you should use original content and UX design software. Horizontal, multitier, emerging, and other unfamiliar types of navigation can be distracting and even misleading for the majority of users.
It is one of the instances in which something unique should be placed on ice. However, if you believe that unconventional navigation will improve the website, you must conduct usability testing. In addition, in terms of the design process, you must consider every element and its function on each page of your website.
Use Pop-ups Wisely in Web Design
Pop-ups are extremely potent tools that increase website conversion and overall product awareness. The majority of contemporary websites employ various types of pop-ups, but some users do not comprehend why their expectations are not met.
Some pop-ups serve no purpose other than to annoy website visitors, so you must be cautious with their design, timing, and everything else. Make your pop-ups visually unobtrusive while emphasizing their buttons. Importantly, avoid pressuring users by requesting their contact information in a pop-up or by displaying it mere seconds after they visit your website. Also, if the user closed the pop-up, it is preferable not to display it again, as doing so would be an annoyance trigger.